The Blog
4 Ways I’ve Embraced AI in my Design Business
I’ve had a lot of conversations with creatives over the past few months about AI and how we feel about it, and the inconclusive conclusion is that feelings are pretty mixed. While I hear all sides and can empathise with the people who fear for their jobs and do agree with those who are concerned about some of the ethical implications of it, I, personally, am of the mind that when used ethically, responsibly, and with conscious intention, AI can be a great tool for all of us creatives.
3 things you need to create a cohesive brand identity
Creating a cohesive brand identity is key to building a strong, recognizable, and memorable brand. A cohesive brand identity ensures that your customers can easily identify and connect with your brand across various platforms, which ultimately helps you stand out in a crowded market. But how does one go about creating such a cohesive brand identity? Here are three tips to help you get started.
5 Tips for Spring Cleaning Your Service-Based Business or Personal Brand
To help you get started with the process of spring cleaning your business, here’s a cute little list of five things you can do to tidy up and refresh the branding-related aspects of your business.
An ode to passion projects
This post could also be titled “Passion Projects: The Secret to My Sanity”
Because whether the studio is in a slow season or I’ve just needed a quiet weekend to myself to remember who I am as a designer, passion projects always save the day.
5 Things I Don’t Like About The Brand Design Industry
Every now and then you’ll hear me passionately complaining about how much I dislike the design industry. But, shortly after the cathartic complaining I remind myself that the “industry” that’s got me all riled up is really just the echo chamber I’m in thanks to The Algorithm, the kind of content I share, and the people I follow.
That said, however, there isn’t just one or two accounts that irk me. It’s an entire subculture within the industry that’s driving me nuts.